Wednesday, 27 January 2010 10:46

Making it personal, or not?

Written by Dorte Knights-Branch
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Slightly following on to a “side-topic” from the recent Nott Tuesday event where Christian Payne from Documentally was the excellent guest speaker on the topic of “Social media”.

The conversation touched on the question of weather you should use a personal photo or your company logo on things like Twitter, LinkedIn, Facebook etc? Is it all about being personal and people talking to people? Do you create one account for your self and another for your business, and do you still have your own smiling face on the company account? So I fact, should lots of people within a company have a “company profile” specific for their group of customers?

If the majority rules, we are doing it wrong!

Having had a quick scan through our TweetDeck, it very much looks like the majority (by far!) are using a lovely smiling mug-shot, so should we thereby conclude that we are getting it wrong here, and that the eBusiness Champions should be “putting a face to the name”?

But while you might have your corporate hat on for most hours of the day, do you really necessarily want to be recognised in ASDA by “strangers”, just because they are following your professional work online?

Let us know what you think…

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